THE FRANKIE SHOP

The Frankie Shop arrives at LEAM. Founded by Gaëlle Drevet - French by origin and a New Yorker by adoption - the brand dresses real women: women with real lives and a distinct identity.

The Frankie Shop's aesthetic redefines the concept of the everyday. A minimalist silhouette enriched with surprising details: oversized volumes, structured shoulders, and bold slits. It is the go-to brand for the dynamic woman who lives life to the fullest and seeks a look that seamlessly blends style and functionality without compromise. It is the brand for the right women.

Layering is the brand's signature, designed for a style on repeat: the shirt, styled oversized with rolled-up sleeves, pairs effortlessly with a polo and an essential utility jacket - an intelligent system that frees you up and navigates daily life with ease.

The brand's palette stands out for its sophisticated balance of neutral and versatile tones - white, cream, and ivory harmonize with a range of blues and sky blues to create an understated yet dynamic effect.

For Drevet, clothing has never been merely a matter of aesthetics, but a conscious tool to express how one chooses to present oneself to the world. Before launching her brand, she worked as a fashion journalist: an innate curiosity enabled her to intercept the subtle signals from the streets and transform them. New York served as the muse for this project: in the heart of the Lower East Side, the brand's DNA took shape - crafted from effortless elegance and urban attitude.

The brand focuses on limited drops and a carefully curated selection of retail locations, with the goal of creating a presence where the community can see itself reflected.

LEAM fits perfectly within this vision: The Frankie Shop is designed for women who work and live with equal intensity. In Rome, the collection is available exclusively at LEAM.